No one even says "grats" anymore.

Recently, I found a website (still in development) that tracks your achievements across multiple games in one place and then gives you achievements for them.

They're not very attractive looking badges so far.

... y0, dawg.

For a company, it doesn't sound like a terrible idea, as in no one has claimed it yet and sure it can make money. Yet, I still can't help rolling my eyes just a little bit. It's become an industry standard to include achievements in games that serve a myriad of purposes from increasing longevity of the content to pushing the player to explore the game in ways s/he never would have tried, and no one can resist that feeling of accomplishment when a ceremonious notice pops up accompanied by a cute little picture.

But all of this is getting so meta, I'm not even sure what isn't an achievement anymore. Did my Sim get an achievement for going to the grocery store or did I? Does it even count if only people who play the Sims can see my Sims-related achievements, or do I have to collect all of my Sims/WoW/Cut the Rope achieves in one place to share with the gaming community at large and preserve for posterity? Is there even a purpose to life without achievements? I just earned my bachelor's degree, but I didn't get a pop-up and a cute badge. What was all of that time and effort for?

New business idea: IRL achievement tracking. Look for it.

-Avia.